Website Client of Discovered MENA
Job descriptionCRM Lead Fintech | DubaiA fast-growing Fintech based in Dubai is seeking an experienced and strategic CRM Lead to build and optimise its end-to-end CRM function. This hands-on role is ideal for someone with deep expertise in lifecycle marketing, customer engagement, and campaign automation. You ll play a key role in driving retention, loyalty, and growth by integrating CRM across all business functions.Key Responsibilities:Develop and implement a full CRM strategy focused on retention and loyaltyBuild CRM infrastructure and integrate it across marketing, sales, and supportDesign automated lifecycle journeys via email, push, in-app, and WhatsAppLead referral and loyalty programmes with clear KPIs and reportingLeverage data and testing to optimise engagement and campaign performancePresent insights and reports regularly to internal stakeholdersWhat You ll Bring:7+ years of CRM experience in fintech, financial services, or high-growth B2C sectorsStrong track record of building CRM functions from scratchExpertise with CRM tools, automation platforms, and customer data analyticsBilingual fluency in English and ArabicExcellent content and communication skillsA collaborative mindset and comfort working in a fast-paced environment
To apply for this job please visit www.naukrigulf.com.